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GeoVerra Welcomes New COO, Ashley Robertson

Edmonton, AB (April 19, 2024) – GeoVerra, Canada’s largest land surveying and geomatics firms, is excited to announce Ashley Robertson as the company’s new Chief Operating Officer (COO). As COO, Ashley will play a pivotal role in guiding GeoVerra’s operations to new heights and provide support in thoughtful and strategic growth.

Ashley comes as both a licensed Professional Engineer (P.Eng) and licensed professional surveyor (ALS) with extensive experience in many roles across surveying, operational success and strategic planning. With a 30-year tenure in the geomatics industry, wealth of experience and a proven track record of success, Ashley brings a dynamic set of skills to their leadership team that will drive GeoVerra’s operations. Her people-centric leadership style and growth mindset has fueled her successful career and her ability to analyze market trends, identify opportunities, and implement effective strategies, consistently leading to impressive revenue growth and operational excellence in her past organizations.

“Ashley’s commitment to fostering innovation, strong relationships and collaboration will be an excellent fit for our team and will support us in continuing to deliver our partnership promise to our clients and within our team.” CEO, Mitch Ettinger comments, “Her leadership, expertise, and vision will be invaluable assets to our team as we continue to grow and develop as industry leaders.”

About GeoVerra

GeoVerra is one of the country’s largest geomatics firms with offices across Western Canada and Ontario, providing land surveying, forestry, and geospatial solutions to clients in diverse industries. As a team of industry experts, we are committed to exceeding expectations providing responsive, trustworthy service with a solutions-oriented approach. That’s our partnership promise.

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